Custom Analytics & Tracking Tools
Tailored to your business. Your data, your control. Auditable in real time via MCP. All at a fraction of the cost of traditional SaaS.
Would you believe us if we told you your reports were wrong?
We enable your business to report sales by interaction time instead of order date.
When Google Ads reports an order, its standard conversion reports attribute it to the date of the ad interaction, not necessarily the date the order was placed. This is called interaction-time reporting.
But Shopify, GA4, and your custom reports in Google Sheets? These typically report orders and revenue or profit based on the date the order was placed.
The problem? Your analytics may show a constant mismatch between ad spend and revenue.
If an order is placed on May 1 but was generated by April's ad spend, interaction-time reporting assigns that order to April.
This gives your team a clearer view of the relationship between ad spend and revenue or profit.
Remember this rule: Reporting by order date is for accounting. Reporting by interaction time is for marketing analysis.
Attribution and advanced profit analytics/tracking
With these tools, we can replicate the core attribution technology used by SaaS platforms such as Triple Whale, including server-side ID graphs and custom attribution models based on your own data.
The same applies to advanced profit tracking, where profit needs to be calculated at different stages, including before accounting for refunds or royalties.
These tools help generate growth, not headaches.
We don't build these tools through "vibe coding" or develop custom applications from scratch.
Instead, we use established infrastructure such as PostgreSQL, reducing the need for custom development while enabling real-time auditing through MCP integrations.
This means two things:
a) Your team will always be able to control and audit the implementation through compatible MCP tools in Claude or ChatGPT.
b) You won't need to keep us on retainer. You're welcome to keep us involved, but you'll have complete freedom to switch partners or bring the work in-house.
Full data ownership yet minimal ongoing costs.
We charge for implementation. After that, your monthly infrastructure costs can be under $30, depending on usage.
Achieve better insights while owning your data
Use for Free